Summit Europe Plenary Sessions Programs of the Year EMEA Summit

Programs of the Year EMEA Summit

Speaker(s):  Angela Leech, Simon Jones

Focus: Operationalize

Priorities: All

The one question SiriusDecisions analysts hear most often from our clients is: Can you show me an example of someone who’s doing “X” the best? Interactions with hundreds of companies and thousands of seatholders allow us not only to answer this question in the moment, but also to select and showcase examples to attendees in a session we call Programs of the Year. This presentation will provide the following benefits:

For sales, marketing and product:

  • See which programs our analysts have chosen as best-in-class across marketing, sales and product disciplines
  • Examine the DNA of winning programs to understand the drivers behind their success and how these can be applied in other organisations