Summit Europe Interactive Experience Rooms

Customer Experience Rooms

New for 2019 Summit, immerse yourself in a selected SiriusDecisions model, collaborate with peers, identify key actions and leave with a set of next steps for getting started towards transformation with a series of Customer Experience Rooms!

Unlike any other feature at Summit, the Experience Rooms enable you to compare notes with other participating delegates and consider the need to integrate the model into your organization.

What You'll Learn

Each Experience Room will feature a different SiriusDecisions model or framework:

The Demand Unit Waterfall (DUW)
How to design demand units for DUW implementation

Buyer’s Journey Map
How to create a buyer’s journey map

Marketing Technology Assessment
Aligning Processes, Capabilities and Technologies

Experience Rooms Schedule

Experience Rooms will be open at the following dedicated times. No registration is required, and we encourage all to visit.

Thursday, 10 October




Friday, 11 October




Wednesday, May 8

10:45 a.m. - 12:30 p.m.
1:45 p.m. - 4:05 p.m.