Summit Europe Executive Leadership Exchange

Executive Leadership Exchange

The SiriusDecisions 2018 Executive Leadership Exchange is an exclusive gathering of b-to-b sales, marketing and product leaders keen to debate best-practice innovations, share transformational strategies and gain operational insights from their peers. This year, the Executive Leadership Exchange brings unique content specifically shaped to the needs of today's b-to-b revenue engine leaders and has been extended to offer more peer-to-peer networking opportunities and also highlight the role and implications of the fast evolving B-to-B Technology landscape. It will be held on the first day of Summit Europe, Wednesday, 3 October, 2018, from 10:00 to 14:15, including networking lunch.

Why Should I Attend?

  • Be among the first to access new research and insights from SiriusDecisions research and advisory services specifically designed for b-to-b revenue engine leaders
  • Hear about key trends and priorities affecting b-to-b sales, marketing and product executives
  • Learn how other b-to-b sales, marketing and product executives are addressing key challenges and initiatives
  • Network with other sales, marketing and product leaders from a wide range of b-to-b organizations

Gaining Access

The Executive Leadership Exchange is open to sales, marketing and product leaders at b-to-b organizations – typically VP level or above – who have purchased a ticket to 2018 SiriusDecisions Summit.

Admission is considered ONLY with a valid registration to 2018 SiriusDecisions Summit. For questions regarding the 2018 Executive Leadership Exchange or to request access, please contact us.

What Will Be Covered?

10:30 Welcome and Agenda Overview - Meta Karagianni SiriusDecisions

10:40 Boards and Revenue Engine Leaders: Forging a Stronger Relationship - Caroline Bright, Phil Harrell, Tony Jaros SiriusDecisions

The relationship that sales, marketing and product executives have with their board members is critical to their long-term survival and success. However, few of these executives ever receive candid insight into exactly what this key audience is looking for from them, both in terms of how they should shape their relationships with their peers, and how best to communicate results and challenges. This presentation will provide the following benefits:

For sales, marketing and product:

  • Understand what boards are looking for in terms of the relationship between sales, marketing and product leaders at companies of different sizes and growth stages
  • Learn what boards want to see in presentations from revenue engine leaders when a company makes – and misses – its quarterly and annual goals
  • Hear what missteps will put revenue engine leaders in the most jeopardy from veteran board members

11:30 Take Me to Your Leader: The Leadership Traits That Matter Most for B-to-B Success - Meta Karagianni, Jennifer Ross SiriusDecisions

Why do organisations rise and fall on the qualities of their leaders? There is an abundance of data and research on the traits of effective leaders and how important they are. There is far less clarity on how to turn those traits into effective outcomes and where a leader’s intervention can make a critical difference. This presentation will provide the following benefits:

For sales, marketing and product:

  • See how peers and their teams have ranked the importance and effectiveness of essential b-to-b leadership traits
  • Understand the embodiment of leadership characteristics in the b-to-b world and the impact they have on outcomes
  • Gain clarity on which leadership traits can have the most impact – positive and negative – on major business initiatives

12:15 Executive Networking Lunch

13:30 - 13:45 B-to-B Technology Strategy Introduction - Gil Canare, Megan Heuer SiriusDecisions

13:45 - 14:45 Facilitated Networking

14:45 Closing Remarks

Let's Get Started.

Early Bird Pricing

<p><a href="https://register.siriusdecisions.com/SummitEurope2018" target="_blank">Register</a> before 28 July to receive our lowest rate!</p> &nbsp;